UNIQLO logo next to Movable Ink logo with pink ink splash behind INK text.

From Calendar to Customer with Da Vinci AI

How L.L.Bean Delivers a Better Customer Experience

Awakening Dormant Customers with AI

Da Vinci helps Hibbett create healthier customers across their entire file.

Hibbett sees not only their top customers spending more, but the brand also saw customers who have yet to make a purchase or shop less frequently being reactivated as well.

Hibbett case study showing 30%, 45%, and 46% lifts for low spenders and bar charts for spenders' conversion and revenue lift.

Creative Insights to Inform Smarter CRM & Content Strategies

Da Vinci helps L.L.Bean analyze the supply and demand of their creative library.

L.L.Bean tends to push their classic rain/snow boots, however for this time period they found that Men’s slippers was actually performing best and they had a shortage of relevant content.

This presents an opportunity for L.L.Bean to reallocate Creative resources for the next batch of assets.

L.L.Bean analysis shows men's slippers perform best but lack creative content; men's boots have more creative ads.
Three AI user testimonials with company logos highlighting time saved, focus on strategy, and email handoff reduction.

From Calendar to Customer with Da Vinci

Da Vinci Is an AI content Decisioning Solution that's helping brands like Bloomingdales, Levis, Adidas, GAP and more:

• Tackle industry wide challenges like dormant customer files and declining revenue & conversion rates.
• Uncover AI-powered creative insights that inform smarter content production and CRM strategies.
• Move beyond calendar led programs while extending the life of high quality content so every customer gets the right content at the right time.

With Da Vinci, millions of real-time content decisions are made across your customer file — automatically selecting and optimizing the content each person sees so they receive the right message at the right time.

Comparison of traditional batch email segments with AI-powered personalized content decisioning for J.Crew emails.